How To Sell Based On the Personality/Buying Style of Your Customer Your customers have a lot of choices. Whether they buy from you or buy from someone else is often based on who they trust the most — who they believe understands them and their needs and can meet them. So, how do you instill this trust? Does it surprise you [...]
So much of our success depends on our mindset. Do you really think you can do make that sale, get that job, achieve that goal? In leadership and sales training, we often talk about "Thinking B-I-G." But what does that really mean? B = beliefs Do you believe in your product and how it can help your buyers? If not, why [...]
Be honest – have you ever (even now) felt reluctant to make sales calls? There are only a few people who join the sales profession who are not anxious about making sales calls. Typically, the thought of cold calls is not something people get excited about! Over 30 years I have seen people lose their words, sweat, panic and hide from [...]
For many years, I have heard the term ABC when it comes to selling -ALWAYS BE CLOSING. I am sure you have heard this yourself. Over the years I’ve taught this very thing to many sales people. However, like you, I have noticed that there is a change happening How we purchase Our desire when it comes to purchasing How often [...]
When I was an eager young businessman, just learning my craft, I was taught the Sales ABCs. 'Always Be Closing' It was good advice then. It is a good habit to let everything you say and do in your interactions with a prospect to drive you towards the goal of closing a deal. However, thanks to the internet, there have been [...]
Whenever you see excellent service, a conscientious team where nothing is too much, regardless of the industry, you can often chase its roots back to management.  Conscientious teams (those who go the extra mile) are generally teams that feel appreciated and engaged by their superiors. A Culture of Excellence Creating a culture of excellence begins from the top of any organisation and [...]
What type of connecting profession are you in? Are you in: A B2B profession – Business to business? A B2C profession – Business to consumer? However could you actually be in a different type of business? The one thing that a Business to business and a Business to consumer profession both have in common is that they are totally reliant on [...]
Monthly Leadership & Sales Training with Tony Lynch Connect & Grow is a monthly series of leadership and sales training calls that I will lead each month. You are warmly invited to join me and be my guest on these calls. Each call will be 30 minutes in length and we will record the calls. Though the recorded calls will be [...]
For many years I've heard the term ABC when it comes to selling -Always Be Closing. Over the years I’ve taught this very thing to many sales people. However, like you I have noticed that there is a change happening in how: We purchase What makes us want to purchase and How often we purchase We must realise we are living [...]